Consumers are speaking out everyday but we don’t want to see it. Then we say the consumer doesn't want to change. If we can tap into the enormous movements, we can create change much faster. That’s the job of the modern day marketers.
Material issues are core for sustainability disclosure but how detailed does a materiality assessment need to be in order to be meaningful?
The CEO of Unilever, Paul Polman calls on business leaders, politicians and NGOs to embrace systems thinking, and to recognise they cannot deal with the world’s environmental and social challenges in isolation.
Corporate transparency comes in many shapes and forms. I would be the last one to deny the relevance and essential nature of annual sustainability reporting, but I like the Novo Nordisk approach to here-and-now updates, which encourage today's conversation about the future, not about historical events.
Even for Unilver…changing consumer behaviour is an uphill struggle
Unilever continues to lead the way forward: Interview with Marc Engel - Chief Procurement Officer
We are at least 10 years into the corporate sustainability journey now, so what really significant changes have we achieved? Perhaps the business world has focused on the wrong tasks? Could it be that, despi...
Collaborating and partnering for change is one of the main trends in the green business space. Companies are looking to adopt a collaborative approach, but given the magnitude of the challenges they face, what ...