The regulatory system appears to have been calibrated to serve the needs of industry.
Almost all companies are guilty of three key mistakes when trying to tell their sustainability story.
The benefits of a simple metric are clear; every day employees in our company can tabulate and understand their collective impact towards a variety of social initiatives.
More and more consumers are making it clear that they want to do business with companies that they can trust. Increasing consumer trust increases top line sales. But maintaining consumer trust requires honest business practices and open lines of communication.
Corporate transparency comes in many shapes and forms. I would be the last one to deny the relevance and essential nature of annual sustainability reporting, but I like the Novo Nordisk approach to here-and-now updates, which encourage today's conversation about the future, not about historical events.
CASE STUDY: At Life Technologies Quantifiable Benefits Support a Holistic Approach to Sustainability
Life Technologies is a company working on new frontiers in biotechnology, pursuing solutions that will ultimately lead to a more sustainable world. Their products are used to address fundamental challenges, like how we will feed and power the world.
The Guardian reports that GBP300m was wiped off Tesco's market value in the days following the news last week that frozen beefburgers, advertised as 100 percent beef, contained 29 percent horse DNA. Some also c...