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Tagged TOMS

3 Strategies for How Companies are Engaging Customers Around Brand Stories

Simon Mainwaring
July 28, 2015
Marketing and Communications
One of the most important strategies is for brand’s to make customers the hero of the story, rather than the brand itself.

A vision to make the world a better place – thanks TOMS!

Phillip Haid
September 4, 2014
Culture and Leadership, Social Impact
It is a simple concept. Sell a pair of shoes today, give a pair of shoes tomorrow. “Shoes for a Better Tomorrow” quickly became “Tomorrow’s Shoes” which then settled into TOMS, with a simple and powerful promise — a better tomorrow.
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