According to Unilever CEO, "if you want to exist as a company in the future, you have to make a positive contribution. Business needs to step up to the plate.”
The CEO of Unilever, Paul Polman calls on business leaders, politicians and NGOs to embrace systems thinking, and to recognise they cannot deal with the world’s environmental and social challenges in isolation.
Polman is not perfect, but he certainly tries to push the sustainability envelope much further than anyone else, providing an example of the way companies should embed sustainability into their DNA.
...there are limits to what even a big company can do, so Unilever has begun thinking seriously about how to change consumer behavior around sustainability.