Telling a Sustainability Story? What to do and what NOT to do.
Here's my 46-point manifesto-like checklist for anybody looking to communicate corporate sustainability.
Tom Idle is a writer, journalist, editor and commentator in the field of corporate sustainability, climate change policy, environmental protection, clean energy and corporate social responsibility. Editor-in-chief at 2degrees network, the world’s biggest community for sustainable business professionals, Tom has spent the last 10 years tracking trends in corporate sustainability and writing on a diverse range of subjects – from supply-chain engagement and freight management, to corporate communications and global climate change policy – both in-house and as a freelancer. He has also been a panelist and chair for events organized by the likes of The Guardian, Green Space and the Confederation of Business Industry (CBI).