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Author Adele Peters

Adele Peters

Adele Peters manages the Sustainable Products and Solutions Program at Haas School of Business’s Center for Responsible Business, where she supports research and development of innovative solutions to sustainability challenges.

responsiblebusiness.haas.berkeley.edu/spsp.html

Can a game make the world a better place?

Adele Peters
July 9, 2011
Business and Sustainability, gamification
From the "Prius effect," to utility consumers competing with their neighbors to see who can save the most energy, games are increasingly used as a tool to help increase sustainable behavior.
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